Beautycounter’s mission is to get safe
products into the hands of everyone.
Decades of studies indicate that serious health issues are on the rise,
due in some part to our ongoing exposure to toxic chemicals.
We deserve better.
I t ’s time for a change, and at Beautycounter we’re doing something about it .
We’ve banned more than 1,500 ingredients , setting a new health and
safety standard— all while ensuring our products are effective,
and indulgent as any luxe shampoo, lipstick, or oil on the market .
Our motto: Beautiful products, made safe.